The following collection of photographs are a selection taken from two albums which
documented Broads holidays dated as 1931 and 1934. Sadly, I know nothing about the
people featured, but the first holiday was taken by a party of ladies aboard the
skippered yacht “Iverna”, the second was a family holiday on the motor cruiser “Maid
Of The Foam”.
This photo is a bit of a puzzle. One of the boating party is obviously leaving their
car at the boatyard prior to their holiday onboard “Iverna”. Iverna was built and
hired by Ernest Collins at Wroxham, however, the sign in the background of this photograph
is for the Alfred Collins boatyard mentioning houseboats and boats for hire. So I
am not entirely sure which yard this was taken in! Presumably the two men are employees
of the yard as the holiday party were an all female group.
“Iverna” being put through her paces in 1931, thought to have been taken on Wroxham
Broad. As previously mentioned, Iverna was built by Ernest Collins and was a 6 berth,
cutter-rigged yacht, 40ft in length with a 9ft 6in beam. It came with an attendant/skipper
who had a berth in the forepeak and cost between £8 and £13 for weeks hire.
Another photograph of Iverna on Wroxham Broad.
Another in the sequence of photographs taken on Wroxham Broad.
A sailing dinghy was included in the hire price and is presumably where one of the
holiday party took these photographs from.
The final photograph of Iverna on Wroxham Broad.
We start with a view of Wroxham Bridge viewed from Jack Powles boatyard in 1931.
This was formerly the site of Alfred Collins boatyard, when he died c1919, his partner
Jack Powles took over the running of the yard and, in 1925, the name was changed
to Jack Powles and Co. Even in the 1930s, Blakes brochures still listed Powles as
being late Alfred Collins & Co. The yacht in the foreground on the right was the
38ft “Commodore”which was built in 1923 and cost between £9 10 shillings and £14
5 shillings for a weeks hire in 1933. On the left of the photograph, on the opposite
side of the river, is John Loynes boatyard which had been established in Wroxham
in the 1880s.
The riverfront at Horning, taken from Swan Corner in 1931.
This photograph, taken at Horning, is wonderfully evocative of the 1930s with the
clothing and parasols. The Swan Hotel can be seen in the background.
A busy river scene - unknown location, but probably on the River Bure.